2008 Woodie Awards
SMU alumnus finds success in real estate
Bradley Nesbitt, Contributing Writer, bnesbitt@smu.edu
Issue date: 3/25/08 Section: News
He's young, he's hot, he's single and even Britney Spears has gotten a piece of him.
Dallas realtor Rogers Healy's T-shirts, advertising his real estate agency, might be hotter than the houses he sells. His tees are battling it out with pint-sized pooches and Christian Louboutin pumps for the hottest celebrity accessory of the season. Dallas Cowboys, ice skaters and pop singers all have their hands on Healy's shirts.
"One thing that's different about [our real estate company] is that we're not your mom's best friend," Healy said. "We're young people who are good looking and aggressive, and that opens doors."
Healy, a 2003 Southern Methodist University graduate and marketing major, opened Rogers Healy Real Estate in the fall of 2007. The firm now employs 12 realtors and is located off North Central Expressway. The company helps clients buy, sell and rent residential properties. Healy's firm sells apartments and homes in the SMU area with most listings ranging from $200,000 to $600,000.
Healy distributed the T-shirts to celebrities with whom he was personally friends or through mutual connections with the stars such as public assistants or close relatives.
Despite the current housing crisis, Healy said the Dallas real estate market is "rocking and the busiest [he has] ever seen it."
Entrepreneurship expert and Texas Christian University professor Ted Legatski said in an e-mail that the current housing market "offers both risks and opportunities."
"I doubt that the current real estate finance situation really has much effect on [the SMU] area." But like almost any business, "being highly leveraged is very risky," says Legatski.
Nina Flournoy, Healy's communication professor at SMU, does not think the housing situation will hold him back. "With his can-do attitude, he could be digging ditches and selling toilet paper rolls and turn it into a wonderful business," Flounoy said.
The mortgage crisis will never be able to keep Healy, 27, from getting his name out on the streets. The Dallas native said his T-shirts started as a way to poke fun of the realtor ads that appear on phone books and shopping carts. Any publicity is good publicity, even if Britney Spears is the one wearing your shirt, says Healy.
Dallas realtor Rogers Healy's T-shirts, advertising his real estate agency, might be hotter than the houses he sells. His tees are battling it out with pint-sized pooches and Christian Louboutin pumps for the hottest celebrity accessory of the season. Dallas Cowboys, ice skaters and pop singers all have their hands on Healy's shirts.
"One thing that's different about [our real estate company] is that we're not your mom's best friend," Healy said. "We're young people who are good looking and aggressive, and that opens doors."
Healy, a 2003 Southern Methodist University graduate and marketing major, opened Rogers Healy Real Estate in the fall of 2007. The firm now employs 12 realtors and is located off North Central Expressway. The company helps clients buy, sell and rent residential properties. Healy's firm sells apartments and homes in the SMU area with most listings ranging from $200,000 to $600,000.
Healy distributed the T-shirts to celebrities with whom he was personally friends or through mutual connections with the stars such as public assistants or close relatives.
Despite the current housing crisis, Healy said the Dallas real estate market is "rocking and the busiest [he has] ever seen it."
Entrepreneurship expert and Texas Christian University professor Ted Legatski said in an e-mail that the current housing market "offers both risks and opportunities."
"I doubt that the current real estate finance situation really has much effect on [the SMU] area." But like almost any business, "being highly leveraged is very risky," says Legatski.
Nina Flournoy, Healy's communication professor at SMU, does not think the housing situation will hold him back. "With his can-do attitude, he could be digging ditches and selling toilet paper rolls and turn it into a wonderful business," Flounoy said.
The mortgage crisis will never be able to keep Healy, 27, from getting his name out on the streets. The Dallas native said his T-shirts started as a way to poke fun of the realtor ads that appear on phone books and shopping carts. Any publicity is good publicity, even if Britney Spears is the one wearing your shirt, says Healy.
Viewing Comments 1 - 5 of 5
Jayson
posted 3/25/08 @ 3:13 AM CST
I've been reading that the Dallas real estate market is doing good. Everything happening with rates and government programs will only help the market do better. (Continued…)
Douche Hater
posted 3/26/08 @ 8:08 AM CST
Jayson, you couldn't be more wrong. Healy sounds like a total tool. There is a reason that middle agae women sell houses. Man's Real Estate is commercial. (Continued…)
Kelsey
posted 3/26/08 @ 3:45 PM CST
Rogers is a complete tool. A family full of social climbers that has to rely on the "publicity" from "friends". Please write about something that is interesting, there are thousands of other trust fund babies at SMU, and thousands of them have better stories than "Well I tried to act but I sucked. (Continued…)
Douche Lover
posted 3/29/08 @ 12:33 AM CST
I completely disagree with Douche Hater. Don't hate the douche, hate the game!
Douche Alert
posted 4/06/08 @ 6:56 PM CST
OMG, whoever this guy is has to be the biggest McDouche ever! What the F?! How much did this Rogers guy pay you guys to write this article? Unbelievable!
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